Each letter expresses a characteristic of the Rio 2016™ Games, its people and the city. The letters are written in single continuous strokes, with fast and fluid motions, suggesting the movements of the athletes in action. The strong contrast between thick and thin strokes was explored during the design process by putting brush to paper and writing by hand. The variety of the curves in the different letters has a unique informality, inspired by the joyfulness of the Brazilian people.

Genauso bunt wie die Website ist das Spektrum der Nationalitäten des Studiengangs 2011/2012. Sie kommen aus Australien, Kroatien, Deutschland, Ungarn, Island, Indien, Lettland, Mexiko, Spanien,  der Schweiz, Tadschikistan und Taiwan. Gestaltung und Implementation der Site: Thijs van der Vossen von Fingertips, Text gesetzt in Nitti von Bold Monday.

Pluto Sans is equipped for complex, professional typography. The OpenType fonts have an extended character set to support Central and Eastern European as well as Western European languages. Each font includes alternate letters, fractions, lining-, tabular numbers, scientific superior/inferior figures and a set of arrows.